SEO / PPC Search Marketing specialist SEM required for this full service digital marketing agency who are totally focused on delivering measurable results and demonstrable ROI for it’s clients. Based in Colchester, Essex near the Suffolk border. The role of the Search Marketing Specialist involves research and implementation of strategies for effective search engine marketing. This will include the set up and management of both natural search and paid for search marketing campaigns. The objective is to deliver the highest level of service to our clients and maximise their online marketing budgets. You will be responsible for: Define & implement natural search and paid for search campaigns for a range of clients, Improve search engine rankings and click through rates for clients’ websites and maximise budget, Monitor campaigns and optimise where necessary, Develop the Natural Search and paid search offering, research latest trends and relay to others, Educate sales team to ensure high levels of product awareness and understanding, Deal with clients on a daily basis, ensuring their complete satisfaction with the service provided, Develop SEM implementation documents/reports for clients where appropriate, Site Analysis on page, html code & offsite elements, link popularity.
Full Search Engine presence, Competitor Analysis, Keyword Research, On page Optimisation copywriting, text links and headings, Advanced HTML Skills, Link development skills to enhance link popularity, Implementation of XML Trusted Feeds understanding of Froogle, Kelkoo etc, Research and document best practice for Search Engine Optimisation techniques, Ensure best practice SEO techniques are adhered to on all our websites Successful candidates will have a experience of Search Engine Marketing (SEM) (essential) Good knowledge of natural search market & search engines (essential), Strong communication and liaison skills both written and verbal (essential), Well organised with exceptional attention to detail (essential), Good knowledge of Microsoft Word, Excel, PowerPoint and Outlook, Good literacy and accuracy skills, Advanced HTML skills
Location: Colchester, Essex
Salary: £30,000+benefits
Permanent
Ref: RSW_POF_SEM_Essex
